After a petition on Change.org posted by Renee Posey posting that it is unfair that Old Navy charges more for plus-sized clothing for women, but men’s big and tall sizes are the same as “regular” sizes, Old Navy has found itself in the spotlight.
Posey states: “Every woman knows how hard it is to find a good pair of jeans: a pair that is the right fit at the right price. That’s why I was shocked when, during a recent visit to Old Navy’s website, I noticed that they were charging $12-$15 more for plus-sized women’s jeans — but not upcharging jeans for “big” men. If they are charging plus-sized women more to cover the cost of the fabric being used, then why aren’t they doing the same for men?
I was fine paying the extra money as a plus-sized woman, because, you know, more fabric equals higher cost of manufacture. However, selling jeans to larger-sized men at the same cost as they sell to smaller men not only negates the cost of manufacture argument, but indicates that Old Navy is participating in both sexism and sizeism, directed only at women.”
She also went on to state that the store’s website has a “Women’s Plus” section while all of the men’s clothes are in the same category.
A spokesperson from Old Navy, Debbie Felix, released this statement: “Old Navy is proud to offer styles and apparel designed specifically for the plus size customer. For women, styles are not just larger … they are created by a team of designers who are experts in creating the most flattering and on-trend plus styles, which includes curve-enhancing and curve-flattering elements such as four-way stretch materials and contoured waistbands, which most men’s garments do not include. This higher price point reflects the selection of unique fabrics and design elements.”
What do you think of this? Should Old Navy increase the cost of men’s larger clothing as well, or work to even out the price across the board for both genders?